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Best Cinnamon Rolls in London

Updated April 2026

London's cinnamon roll scene has exploded over the past decade, driven by a wave of Scandinavian-inspired bakeries and the city's insatiable appetite for quality pastry. Roll Boys, Fortitude Bakehouse, and Buns From Home lead the pack.

The outer layers are as cinnamon-rich as the center. Sticky exterior, chewy crumb. The Infatuation gave it 8.3/10. Sells out by 1pm.

Roll Style
Classic American
Featured by
The InfatuationLondonist
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A one-woman operation: baker Ivie Egonmwan handcrafts everything from scratch. The daily cinnamon scroll has a tangy sour cream glaze. Sells out by 11am.

Roll Style
Classic American
Featured by
The InfatuationPalate Magazine
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Bread Ahead Bakery cinnamon roll

Borough Market's most-photographed bakery stall. The Sinner is loaded with sweet, lightly spiced cream. Two versions: standard cinnamon roll and the Sinner.

Roll Style
Classic American
Featured by
Time Out
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Tucked down an alley most tourists walk past. Buns arrive warm in the morning and taste like Stockholm: fluffy, moist crumb, not overly sweet.

Roll Style
Scandinavian
Featured by
LondonistAbout Time Magazine
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Founded by Claire Ptak, who made Meghan Markle and Prince Harry's wedding cake. Cinnamon bun with cardamom, organic flour, and restrained sweetness. The right call if you find most rolls too sweet.

Roll Style
Scandinavian
Featured by
The InfatuationTime Out
View details →
Also in London
West End · Bakery
📍 67-79 Charing Cross Road, London WC2H 0AN
Featured by
Time Out LondonBritish Baker
Marylebone · Bakery
📍 Selfridges Food Hall, 400 Oxford Street, London W1A 1AB
Featured by
Time Out LondonSecret London
Shoreditch · Pop-up
📍 141 Commercial Street, London E1 6BJ
Featured by
The Infatuation
Notting Hill · Bakery
📍 128 Talbot Road, London W11 1JR
Featured by
Hot Dinners
Hoxton · Bakery
📍 385 Geffrye Street, London E2 8HZ
Featured by
StylistLondonist
Common questions
What is the best cinnamon roll in London?+

Roll Boys (weekend pop-up, Sat/Sun 10am-2pm) is consistently ranked London's best by The Infatuation and Time Out. For a permanent location, Fortitude Bakehouse in Bloomsbury is the top choice: its cinnamon-rich outer layers and perfect frosting-to-dough ratio set it apart. Buns From Home in Notting Hill is a close third.

Where can I find Scandinavian-style cinnamon buns in London?+

Bageriet in Covent Garden is London's most authentic Swedish bakery, with knot-shaped kanelbullar baked fresh each morning. Nordic Bakery (Soho) and Ole & Steen (multiple locations) are solid alternatives for the pearl-sugar, cardamom-forward style.

Are Roll Boys London open every day?+

No. Roll Boys operates as a weekend-only pop-up, open Saturday and Sunday from 10am to 2pm (or until sold out, which is often before noon). Check their Instagram for location updates and any schedule changes.

Where can I find vegan cinnamon rolls in London?+

Buns From Home in Notting Hill offers vegan versions of their signature croissant-laminated rolls. The vegan dough uses oat butter and is just as flaky as the original. Wildwood Kitchen in Borough Market also has reliable plant-based options.

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